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Why I do, what I do
ABOUT ME
ONG SOO HUA, AICI CIC; DKM, JPK
Soo Hua is AICI Certified Image Consultant and Personal Stylist graduate from London. She is currently serving as VP Education of the AICI Malaysia Chapter.
Jabatan Pembangunan Kemahiran (JPK) Malaysia
Diploma Kemahiran Malaysia March-2020
Human Resource Development Fund (HRDF)
Certified Trainer January-2019
Association of Image Consultant International
Certified Image Consultant June-2018
ByFerial Image Consultant Training (M) certified
Professional Image Consultant May-2016
Istituto Marangoni (London) graduate
Fashion Image and Styling Jan-2016
Diva Production (M) certified
Professional Makeup Artist Sep-2015
Soo Hua developed the fashion image of a person based on their lifestyle, profession, and individual charisma. Besides appearance, she covers body language and social etiquettes that are important components of building a powerful personal image of an individual.
She is highly knowledgeable when on the technical components of styling. She would emphasize on the importance of dressing according to one's body proportion to create and recreate the most desired silhouette and images. She would also highlight on the significants of dressing one's best colour palette to bring out the aura of a person
She demands the use of clothes to do wonders on a person and always let clothes follow the body.
On a corporate level, she had worked with information technology companies, insurance as well as health products corporations, namely IBM Malaysia, Manulife Insurance, Shaklee Malaysia and Malaysia Agriculture Research Development Institute (MARDI). While her personal clients range from the student as young as 15 years old to business owner and senior management personnel in a multinational company.
With her practical experience in the corporate world, her fashion image training, and her natural sense of style, Soo Hua is passionate about helping both ladies and gentlemen to become stylish individuals and confident corporate citizens.
MY STYLE
PHILOSOPHY
I found my way for fashion through fashion schools and was assure that styling can be learned. There are many fashion theories to explore for people without a sense of fashion, like me. After that, you need to continuously be curious, seeking inspiration from people you meet on the street, Instagram, fashion articles, or books, to get ideas to ensemble your OOTD they way you like it. But first, you need to build the foundation, knowing the basics.
Quoting Pablo Picasso, “Learn the rules like a pro so that you can break them like an artist.”
